ODM Development
ODM Development - From Idea to Product
Have a new product idea? We build it from scratch - from concept to formula to packaging, we support you every step of the way.
Share your new conceptConcept to creation
Built around your vision
Co-creation without guesswork
Building your unique vision, from zero to market.
Visualize before you mold.
We provide 3D design renderings to show the effect first. Confirm the direction before opening a mold, saving you from unnecessary investment.
Custom formula expertise.
We specialize in makeup formulas - adjusting colors, textures, and effects to match your exact vision.
End-to-end partnership.
We are not just a manufacturer; we co-create with you from the initial concept all the way to the retail shelf.
Custom development capabilities
We turn your idea into reality.
From assessing feasibility to bringing your brand to life - we handle every step of the custom development.
Concept Assessment
Concept assessment.
You share your idea. We evaluate technical feasibility and cost viability so you know exactly what's possible.
Formula Development
Custom formula development.
We customize colors, textures, and effects. Our lab team brings your product vision to life.
Packaging Development
Component & packaging development.
From 3D visual design to mold making and sampling, we create custom packaging structures that reflect your brand aesthetic.
Brand Identity Realization
Brand identity realization.
Packaging design, logo application, and labeling - we ensure your final product looks premium and professional in the market.
Confidence at every decision
Why partner with us for ODM?
Buyer's fear
"Can this idea actually be made?"
Our answer: We have over 10 years of formulation experience. If you can describe it, our lab can basically formulate it.
Buyer's fear
"Will communication be painful and slow?"
Our answer: We practice agile communication. You get direct access to decision-makers - fast responses, no bureaucratic delays.
Buyer's fear
"Will I waste money on molds if the design changes?"
Our answer: 3D visuals come first. We only open the mold after you confirm the direction. No wasted costs, only confirmed results.
Clear from start to finish
Our 6-step ODM process.
A transparent process that guarantees your original concept becomes a market-ready product.
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01
1-3 days
Concept brief.
You share your idea. We evaluate technical feasibility and provide cost estimates.
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02
3-5 days
Visual confirmation.
We design 3D renders and product mockups. You see the product before any production begins.
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03
Time varies
Mold & first sample.
After direction confirmation, we open the mold and produce the first physical sample.
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04
Feedback cycle
Testing & refinement.
We adjust formulas, textures, and components based on your feedback until you are fully satisfied.
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05
Approved sample
Bulk production.
Once the final sample is approved, we move into efficient mass production with strict quality control.
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06
Final stage
Inspection & shipment.
100% quality inspection before shipping. We can arrange door-to-door logistics for your convenience.
Original products for ambitious buyers
Who is this for?
We partner with brands that want to build original, exclusive products that stand out.
Brand founders with original ideas.
You want to launch a product that doesn't exist on the market yet. We build it for you.
Wholesalers seeking exclusive products.
You don't want to sell the same items as everyone else. We help you develop exclusive, proprietary products.
Clients aiming for brand differentiation.
You need unique products to build a recognizable brand identity and stand out from the competition.
ODM Case Study
Pushing the boundaries with a chameleon eyeshadow.
"A client came to us with a vision for a 'chameleon eyeshadow' that shifts colors under different angles. We evaluated the concept, formulated 3 distinct multi-chrome directions, and the selected formula went viral on social media."
- Changed
- Formula, Color Shift, Texture
- Time to Sample
- 2 Weeks
- Result
- Viral Exposure & 3x Repeat Order
The foundation of our ODM service.
Own factory, ~100 staff.
Stable production capacity with full quality control.
10+ years of formulation expertise.
Professional colorists ensure precise shade and effect.
Powder formulation specialty.
All powder types are our forte, giving you technical confidence.
Full partnership from idea to shelf.
We walk with you through every stage.
Explore Vertina Beauty
Find the right next step for your project.
Products we develop
Check out our best-selling formulas and components ready for your brand.
Explore products
OEM customization
If you want to adapt an existing bestseller instead, explore our OEM services.
Explore OEM
Real case studies
See how we've brought original ideas to life for other brands.
View case studiesStart your ODM project
Have a new concept? Let's talk.
Send us your product idea, sketch, or mood board. We will evaluate the feasibility and give you a clear path forward - free of charge.
- 1 Share your product vision and references.
- 2 Receive an initial feasibility assessment.
- 3 Confirm the development path and next step.